As a company trusted by society, we will constantly pursue innovation, inspiring
people everywhere, and creating a future full of smiles.
Group Purpose Movie
Corporate Philosophy A Company that is Trusted by Society
Offering high-quality products and services with the consistent emphasis placed on a customer-oriented approach.
Further enhancing the value of the Seiko brand that has been nurtured by its customers.
Further improving management transparency and fairness and focusing on environmental concerns.
Based on our Group Purpose,
the Group engages in business activities to bring about
（W：Well-being-A Better Life / I：Inclusion-for all people / T：Trust-Certainty and Trust / H：Harmony-with the Earth）
As our Group continues to grow,
we will continue contributing to the development of a sustainable society.
The Seiko Group has established a new Sustainability Policy.
We aim to solve social issues (materiality) by working towards the realization of WITH, which stands for
Well-Being-A Better Life
Inclusion-For All People
Trust-Certainty and Trust
Harmony-Harmony with the Earth
We will continue to engage in sustainable activities to create a future where the world is filled with smiles, and to achieve sustainable growth for our company and society.
Group 10-year vision
Leveraging analog & digital synergies to offer products and services that
contribute to the creation of sustainable societies, connecting people, things,
and time throughout the world
1. Analog & Digital
In order to help meet society’s changing needs, we have refined a wide range of technological capabilities, focusing on our roots in the clock & watch business. We will combine our century-old tradition of analog technologies and our sense of humanity together with our cutting-edge digital technologies to produce even greater synergies in the future. By doing so, we aim to create new technological, emotional, and social value.
2. Societies that connect
things, and time
By connecting people, things, and time, we want to “shrink the world”, bringing people closer together, joined by a sense of security and deep feelings. We want to create eternal societies where feelings flow timelessly, and so bring smiles to the faces of people around the world. We will contribute to the shift away from mass consumption in order to realize an inclusive and sustainable circular society that places special value on people and the things that matter to them.