Seiko and Music | Seiko Group

About

Seiko and Music

Connecting People Across Geography and Generations Through the Powerful Emotions Generated by Live Music

Seiko has always challenged itself to be genuine, and to create the kind of of emotional response that live performances bring out in people.
Sadly, we live in rapidly changing times, and there are fewer and fewer opportunities to experience genuine live music and to feel those non-verbal connections and communication across generations.
Seiko creates places to experience real, high-quality music, moving people emotionally and connecting generations around the world.

Action

Seiko's Music Initiatives

A Place to Connect with the Community through Music

The Sound of Wa Concert to Support Eastern Japan

This concert, which has been held often since 2011, embodies the word Wa (circle), symbolizing the circle of support for those affected by the disaster, the circle connecting dreams and hopes for the future, and more. By making music together with the people of Tohoku, Seiko passes on the spirit of triumphing over the disaster to the younger generation.

For more details, click here

A Place Connected by Authentic Music

Seiko Summer Jazz Camp

Years ago we came up with an idea to hold a music camp in Japan that offers professional jazz instruction to young musicians during their summer vacation. We invited talented musicians active in the New York jazz scene to come to Japan to teach jazz performance techniques, music theory, and enhanced enjoyment of the form over five days. Through various live performances, the participants share the spirit of jazz with their instructors and expand the circle of friends who share the same dream.

For more details, click here (Japanese)

A Place Where Genuine Music is Born

Sound Inn S

Under the concept of "timeless, high-quality sound that can only be heard here," top vocalists, arrangers, and musicians come together to deliver music that resonates across generations.
You can also find information on the latest broadcasts.

For more details, click here (Japanese)

A Place Connecting Music and Emotions

Starry Night Concert

Back in 2007 we began to deliver a "one-night-only special session" with composer and jazz pianist Norio Maeda and special guests on a live stage.
After Norio Maeda's passing, the sessions continue several times a year with special guests, honoring his great achievements and carrying on his legacy.

For more details, click here (Japanese)

Next-Generation Education through Music

The Toki-iku Seiko Waku Waku Music Classroom offers professional artist-led classes where children learn how to fully enjoy music. In addition to the fun aspects, the classes convey a professional attitude towards music and the importance of making continuous effort.

American jazz musicians provide instruction. The Toki-iku Seiko Waku Waku Music Classroom was held for the first time in Sapporo, a city known for jazz. (Japanese)

Seiko Image Song

Seiko: Moving Hearts and the Times

Seiko's image song expresses the group slogan Seiko: Moving Hearts and the Times. We hope that interacting with this song will evoke feelings of excitement. In 2024, the Japanese girl vocal group Little Glee Monster performed the song. You can also see a list of past artists.

For more details, click here

Seiko Group Ambassador

MISIA

She released Yubikiri Genman, the theme song for the drama "Golden Time: The Story of Kintaro Hattori,” which was broadcast in March 2024.
She engaged in various social support activities, including the establishment of the Muduf Foundation, which resonated strongly with Seiko's own social contribution efforts.
Her powerful message and music deliver the value of the Seiko brand to the world.

For more details, click here