The Vision Behind A TRUE MOMENT.
In a time when the unbelievable often overshadows the believable, we choose to believe in the positive, dynamic power of sports — an outpouring of energy that inspires trust, moves our hearts, and brings smiles to people around the world.
Seiko is right there with the athletes, capturing every decisive moment and dramatic scene with precision, and sharing that story with the world.
Concept
The feeling we get when we watch sports doesn’t end when the clock runs out.
It lasts a lifetime.
Why do sports make us smile? Is it because they’re fun to watch?
It’s because they teach us about the joy of being alive.
That’s the power of sports.
Moments that move the hearts of an entire generation.
In sports, time is made up of moments like this, and SEIKO is here to capture just such moments.
We pour all our technology and all our passion into it.
We sweat alongside every athlete.
60-Second Version of the PR Video
Seiko’s measurement devices are essential instruments for sharing the excitement of sports, and they also represent the spirit of the brand. Experience exciting moments that move the heart and last a lifetime.
30-Second Version of the PR Video
Seiko’s measurement devices are essential instruments for sharing the excitement of sports, and they also represent the spirit of the brand. Experience exciting moments that move the heart and last a lifetime.
60-Second Version of the PR Video
30-Second Version of the PR Video
The Making of A TRUE MOMENT
A behind-the-scenes interview revealing how we captured these inspirational moments
Sports Timing
Seiko Captures the Moment
The following numbers inspire dreams and excitement.
At the world-famous international sports competition held in Tokyo in 1964, Seiko achieved the previously impossible task of measuring in units as small as 0.01 seconds.
Thanks to its constantly advancing technology, Seiko continues to capture the most exciting moments in modern sports.
Sports
Sponsorship
As a world leader in timing and measurement technology, Seiko is proud to sponsor world-class sporting events, especially in track and field and swimming.
