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The Future We Aim For

Our founder, Kintaro Hattori, who started his first clock-and-watch business back in 1881, believed that this business made an important social contribution. Particularly in his day, when it was not easy for people to know the time, providing accurate, easily available time information was a visible service to the community. We have inherited this spirit of working to help society, and we are striving to create a future filled with smiles worldwide. Through relentless innovation, we want our products to foster both trust and excitement in a society that now takes telling time for granted.

Our Challenge
Craftsmanship
Our Challenge, Craftsmanship

Group Purpose

As a company trusted by society, we will constantly pursue innovation, inspiring people everywhere, and creating a future full of smiles.

We will constantly take up the challenge to create innovative technologies, products, and services. By helping to solve social issues, we will contribute to society, inspire and build trust with our stakeholders, and create a future full of smiles.

To get to know us better, please watch this video about our Group purpose.

Corporate Philosophy

A Company that is Trusted by Society

Offering high-quality products and services with the consistent emphasis placed on a customer-oriented approach.
Further enhancing the value of the Seiko brand that has been nurtured by its customers. Further improving management transparency and fairness and focusing on environmental concerns.

Seiko Group by the Numbers

Introducing the Seiko Group's operations, performance, and unique attraction through figures.

Foundation

Business begins: 1881

Continuous operation:

144years

Kintaro Hattori, who saved his income while working at a watch shop, founded his own business, Hattori Tokeiten, in Ginza at the age of 21. He originally set out to sell and repair watches.

Number of Group Employees

As of March 31, 2024:

11,740

Seiko employs over 11,000 people across the entire Group.

Consolidated Performance

Fiscal year ending March 2024

Sales:
276.8billion yen

Operating profit:
14.7billion yen

The sales composition ratio is calculated based on sales to external customers.

Consolidated Performance

Domestic/Overseas Business Locations

Domestic/Overseas Business Locations

The Seiko Group has established bases around the world to provide products and services to the global market.
*Data as of January 2025

Overseas Business Locations

35

Domestic Business Locations

38

Number of Sales Boutiques Worldwide:

83

We operate 83 boutiques worldwide. We are focusing on integrating the services of our brick-and-mortar boutiques and our popular online boutiques, and working to develop new digital initiatives as well.
*As of March 31, 2024

Number of Registered Patents:

3,217

We are developing technologies across a wide variety of fields to respond to social needs.
*As of March 31, 2024

Toki-iku

Participants in
Toki-iku:

11,590

We are engaged in activities that leverage our Group history and strengths to nurture the next generation, expanding the scale and geographic scope of the events, and working to bring smiles to children all around the world.
*As of December 31, 2024

No. Of World Records Recorded at World Athletics Championships:

35

Over the years, Seiko’s timing team, based in both Japan and the UK, has mobilized a total of 3,400 staff members to assist with the World Athletics Championships, and they have helped to record 35 new world records.
*As of March 31, 2024

Extreme Precision of Mechanical Wristwatches

Over340Parts

The world's first "Grand Seiko Kodo" equipped with a new mechanism features a movement composed of over 340 parts, achieving stable high precision. It is one of the screws used in mechanical wristwatches.

The weight of the lightest stud support.

0.0005g

The hairspring screw, one of the components of a mechanical wristwatch.
The weight varies depending on the model and is made between 0.0005 to 0.001 grams.

Number of Timestamps Issued:

Approximately 890,000,000

Number of Timestamps Issued:

Approximately 65% of domestic timestamp issuance is related to digital contracts, digital signatures, and similar activities. We support digitalization in a wide range of fields, including electronic contracts and the elimination of seals.
*Fiscal 2024 data

About Our Group

History

The Seiko Group has always taken up the challenge of innovation in order to provide essential value to society. Here we introduce the history of the Seiko Group, which has promoted the culture of Time in Japan.

"All merchants need to be one step ahead of the world. However, just one step is enough. If you go too far ahead, you will become too far removed from the world and closer to a prophet. Merchants should not become prophets."
This founding spirit of innovation has been passed down from the late 19th century to the present day. It is the basis of all business activities of the Seiko Group.

Our Founder: Kintaro Hattori

Our Founder: Kintaro Hattori

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Value Creation

Based on its SEIKO brand-driven management resources, the Seiko Group achieves ongoing growth by leveraging its three unique sources of value creation to strengthen and expand its resources.

The Group aims to fulfill its Group Purpose by carrying out its 8th Mid-Term Management Plan, “SMILE145", to accelerate the improvement of its corporate value toward its medium-term management vision of becoming a “solutions company.

Sources of Value Creation

Value Creation Story

Brand

The world’s one and only SEIKO brand, built on proven trust

Since its founding, the Seiko Group has continued to take on challenges in order to remain a trusted company that is useful to society. As a result, we have built a unique brand.

Earns society’s trust through earnest response to the Great Kanto Earthquake

Earns society’s trust through earnest response to the Great Kanto Earthquake

Track and Field

Capturing moving moments by providing accurate timing and measurement
Photo: Afrosport

Master Craftsmen

Master Craftsmen Supporting Seiko's Brand Power : 7 members from our Group*
*As of March 31, 2024

Value Creation Story

Technology

Innovation based on the spirit of “Craftsmanship, Miniaturization, and Efficiency” cultivated in watchmaking

The SEIKO brand represents excellent technology that has been evolving along with watches. However, our technology is applied far beyond the realm of watches and is playing an active role in helping to create a digital future.

Technology
products
Technology

Value Creation Story

Solution

Thoroughly customer-oriented proposal capabilities

The Seiko Group has always valued a customer-first approach and continues to provide high-quality products and services designed with our customers in mind. We were proud to receive the "2023 CRM Best Practice Award" from the the CRM Council.

Solution

Group's Technological Strength

Seiko's unique spirit of hospitality

Proposing the best solutions for each customer

Core strengths

Creating new solutions to meet customers’ needs based on our familiarity with a wide rage of industries

Solution

Our Three Strategic Domains

The Seiko Group operates in three strategic domains. We aim to provide high value-added, high-profit products and services, while also addressing social issues and improving profitability.

Emotional value solution

Emotional value solution

We create products and services with high functional, emotional, and social value, filled with the aesthetic sense and dedication that impresses customers, starting with watches and clocks.

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Device solution

Device solution

By providing high functionality and high quality that society demands through device solutions created by technological innovation, we contribute to the realization of Society 5.0 (solving social issues by merging cyber and physical spaces).

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System solution

System solution

We provide social innovation through one-stop ICT solutions, achieving sustainable growth. By providing sustainable value that meets customer needs, we contribute to enhancing the value of our customers, society, and the group.

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Performance Trends

Fiscal Year Ending March 2024

Sales:2,768
(100 million yen)

Operating Profit:147
(100 million yen)

Performance Trends

Earnings Performance
by Domain

Fiscal Year Ending March 2024

Emotional value solution domain

Sales:1,883
(100 million yen)

Operating Profit:172
(100 million yen)

Earnings Performance by Domain Emotional value solution domain

Device solution domain

Sales:583(100 million yen)

Operating Profit:21
(100 million yen)

Earnings Performance by Domain Device solution domain

System solution domain

Sales:404(100 million yen)

Operating Profit:47
(100 million yen)

Earnings Performance by Domain System solution domain