About SEIKO HOUSE

Seiko’s predecessor, Kintaro Hattori opens a shop selling and repairing watches and clocks in Ginza 4-chome in 1894. At that time, the founder, Kintaro Hattori, insisted on installing a clock tower on the roof of the building as a service to the people of Ginza.
Later, as a symbol of Tokyo’s reconstruction after the Great Kanto Earthquake, a new building was completed on this site in 1932, and it, too, featured a clock tower. For almost a century it has stood through disasters both natural and man-made, and has become a familiar landmark in Ginza. Today, the Wako building, with its iconic clock tower, is perhaps the most easily recognizable symbol of this world-famous shopping district.

In 2022, to mark the 90th anniversary of this edifice, Seiko will launch a new project, building on the legacy of this historic location, the very origin of the company, to provide a platform dedicated to Japanese technology and craftsmanship. Here, at SEIKO HOUSE, we will focus not on the past, but on the future, looking at how cutting-edge technology and the eternal spirit of Japanese craftsmanship will create a more exciting and more sustainable world in the years to come.

In order to achieve this goal, we will redevelop the main Wako building in Ginza, which is owned by our company, rename it SEIKO HOUSE, and turn its upper floors into a base for promoting the legacy, appeal, and future possibilities of the Seiko brand.
In addition to better utilizing this historical site where one can sense the flow of Time, we will the top three floors with the latest equipment to take greater advantage of the facilities and space in this unique building.

Window Display

Window Displays

The stately neo-Renaissance-style Wako store is a well-known landmark, not only in Ginza, but also throughout Tokyo. The front-facing window display was born in 1952. Since then, Wako has remained committed to “entertaining all visitors to Ginza.” It promises to continue to be a cultural presence that resonates with the hearts and minds of anyone visiting the area.

Repetition

Aug 06, 2026 - Sep 09, 2026

Display Themes

Repetition

Yellow, orange, white, green…four spheres rotate quietly, each at its own pace. They resemble small planets, each moving according to its own sense of time.
Artist Willy de Smet creates his unique works through a process of endlessly layering color, allowing it to dry, and then layering it again and again. By applying new colors before the paint has completely dried, unexpected blends, nuances, and depths emerge.
The ever-changing expressions of these rotating spheres seem to reflect Willy’s own creative journey, built stroke by stroke by someone who wants to keep painting, keep drawing, keep creating, and keep caring.
Constant repetition is essential, but beyond the constant repetition, an unseen landscape comes into view.

The theme of Wako Sustainability Month 2026 is:
“GOOD LOOP 2026 | Finding Beauty Beyond the Repetition of Time. Feeling ⇄ Living.”
The source of beauty lies within constantly repeated daily practices…continuing to paint, to feel, and to give. Over time, these accumulated moments become memories, and eventually a legacy passed on to the future.
The time accumulated through the creative journeys of HERALBONY’s artists, and WAKO’s own aesthetic sensibility—an appreciation of beauty shaped over time in Ginza. In the meeting of these two, we look toward new forms of richness for the future.

Beyond the passage of time, we find beauty.

Location: SEIKO HOUSE Central Display Windows
Creative Direction: Jun Musashi (Wako Co., Ltd.)

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For window displays prior to June 8, 2022,
please visit the Wako website.

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