Window Displays
The stately neo-Renaissance-style Wako store is a well-known landmark, not only in Ginza, but also throughout Tokyo. The front-facing window display was born in 1952. Since then, Wako has remained committed to “entertaining all visitors to Ginza.” It promises to continue to be a cultural presence that resonates with the hearts and minds of anyone visiting the area.
Aug 06, 2026 - Sep 09, 2026
Display Themes
Repetition
Yellow, orange, white, green…four spheres rotate quietly, each at its own pace. They resemble small planets, each moving according to its own sense of time.
Artist Willy de Smet creates his unique works through a process of endlessly layering color, allowing it to dry, and then layering it again and again. By applying new colors before the paint has completely dried, unexpected blends, nuances, and depths emerge.
The ever-changing expressions of these rotating spheres seem to reflect Willy’s own creative journey, built stroke by stroke by someone who wants to keep painting, keep drawing, keep creating, and keep caring.
Constant repetition is essential, but beyond the constant repetition, an unseen landscape comes into view.
The theme of Wako Sustainability Month 2026 is:
“GOOD LOOP 2026 | Finding Beauty Beyond the Repetition of Time. Feeling ⇄ Living.”
The source of beauty lies within constantly repeated daily practices…continuing to paint, to feel, and to give. Over time, these accumulated moments become memories, and eventually a legacy passed on to the future.
The time accumulated through the creative journeys of HERALBONY’s artists, and WAKO’s own aesthetic sensibility—an appreciation of beauty shaped over time in Ginza. In the meeting of these two, we look toward new forms of richness for the future.
Beyond the passage of time, we find beauty.
Location: SEIKO HOUSE Central Display Windows
Creative Direction: Jun Musashi (Wako Co., Ltd.)
2026
2025
2024
2023
2022
For window displays prior to June 8, 2022,
please visit the Wako website.
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